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Oxford Dictionary Announces the Most Popular Word of 2024

The Oxford English Dictionary has officially announced the most popular word of 2024, a tradition that reflects the prevailing trends and societal moods of the year.

This year’s Word of the Year is « Brain Rot. »

The dictionary stated that the choice of « Brain Rot » comes amidst growing concerns over the effects of endless browsing culture and mind-numbing content on social media platforms.

More than 37,000 people participated in the voting process to select the winner from a shortlist of six words curated by the Oxford Dictionary.

What Does « Brain Rot » Mean?

The term « Brain Rot » describes:
« The deterioration of a person’s mental or intellectual state, often caused by excessive consumption of trivial or unchallenging material, particularly content prevalent on the internet today. »

By choosing « Brain Rot, » the Oxford English Dictionary highlights a pressing issue of the digital age, emphasizing the need for mindful engagement with online content to preserve mental well-being.

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